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		<h3><strong>Product video  - Is this an easy short cut to Ecommerce success?</strong> </h3><p>Perhaps not. But it is most definitely a proven tool to make your listings online more enticing to potential buyers. A Product Video is a good example of how important it is for buyers to connect with a product and we hear this from our customers time and time again. Smart sellers add a little bit of bait to reel in the fish!</p><p>Uniquecapture video has been busy this year. Action videos to showcase stunt scooters, 10 second stop frame videos with yum ingredients and food, gadget demonstration videos with USP captions or stylized cocktail mixing videos for social media; and this is only a few examples of our productions over the last couple of months.</p><p>https://www.youtube.com/watch?v=JYHevRYANYw</p><p> In September 2018 Ecommerce News Europe wrote about the increase in the UK online Ecommerce market. They state:</p><h3><strong>“</strong><strong>Online shoppers in the United Kingdom make 87 percent of their retail purchases (grocery shopping not included) online. That’s an increase of almost 9 percent compared to the situation last year”</strong></h3><p>This is great news for us at Uniquecapture, as we produce high quality media that enables these sales.  Successful E sellers allocate budget, time and effort on their product photography to impress browsers and maximise conversion. Our job is to create crisp pack shots and high end lifestyle shots where the USPs are highlighted directly to the target group.</p><p>We also have an in house video team and we can, therefor,  help you producing a product video suited and booted to your unique requirements. You might have a clear vision in mind or perhaps you’d prefer us to work on your project from idea stage. Often our customers require their product video delivered in several formats, optimised not only for online marketing but also for their social media.</p><p><iframe src="https://www.youtube.com/embed/Z5mDUnMPGbY" width="560" height="315" frameborder="0" allowfullscreen="allowfullscreen"></iframe> </p><p>A successful video doesn’t have to be complicated. It is just a matter of communicating the key points quickly and clearly and it pays off getting this right. Recent statistics published by <a href="https://www.hubspot.com/marketing-statistics">https://www.hubspot.com/marketing-statistics</a> suggest that :</p><h3><strong>“People who watch a video are 85% more likely to purchase the product. “</strong></h3><p><strong> </strong>If you are an E seller it might feel as if your ocean is full to the brim of other fish competing for attention.  To become a shark you need to stand out and to do so you need product listings that both attracts and holds attention.  We would welcome  an opportunity to sit down with you and have a chat about your product and how we could best showcase it’s unique selling points.</p><p><strong> </strong>According to Hubspot  <strong>“20% of people will read the text on a page, but 80% of people will watch a video” </strong>and <strong> “After watching a video, 64% of users are more likely to buy a product online”</strong>.  Get your teeth into that!</p><p>Take a look at our website for more information on our <a href="http://dev.odinwebtechnologies.com/uc/video-production/">video production services.</a> </p>